Sales Coaching & Enablement
Personalized coaching to strengthen customer engagement, negotiation skills, and sales team performance.
- One-on-one sales coaching
- Team negotiation training
- Customer relationship strategies
Driving Growth for SMB Automotive Suppliers
Ober-X helps international and regional small and midsize businesses expand their customer base, strengthen sales performance, and achieve commercial excellence in the U.S. automotive sector.
With hands-on guidance and proven industry expertise, we give your business the strategic edge needed to accelerate growth.
Our Services
Market Entry & Growth Strategy
Practical guidance for Tier-n suppliers and SMBs entering or expanding in the U.S. automotive market, from identifying opportunities to establishing customer relationships.
- Market opportunity analysis
- Customer acquisition strategies
- Connecting opportunities
Commercial Excellence
Support in pricing, account management, and sales processes to improve profitability and create measurable business impact.
- Profitability analysis and Pricing optimization
- Cost Breakdown optimization
- RFQ/RFI process improvement
Fractional Leadership & General Management
Flexible leadership support to bridge management gaps or drive strategic projects, ensuring operational momentum and bottom-line results.
- Executive leadership
- Strategic project management
- Cross-functional focus strategies
Why choose Ober-X LLC?
Ober-X provides tailor-made, hands-on support that directly addresses your commercial challenges. Focused on small and midsize suppliers in the automotive industry we understand your unique needs and constraints.
Your Partner for Automotive Growth
Founded to empower small and midsize businesses in the U.S. automotive industry, Ober-X combines strategic consultancy with hands-on implementation. Working side by side with Tier-n teams and leadership to help winning new customers, strengthening commercial operations, and positioning for long-term success.
Ober-X brings extensive expertise in Tier-1 Sales & Business Development, Product Strategy and Product Marketing. On demand providing interim support (Fractional Leadership) to Sales and cross-functional teams navigating the complex U.S. markets.
Our Core Values
- Practical Guidance: Hands-on support vs. theoretical consulting
- Measurable Results: Focus on bottom-line impact
- Client-Focused Collaboration: Side-by-side partnership
- Industry Expertise: Deep automotive sector knowledge
- SMB Specialization: Tailored for Tier-n suppliers
Understanding your Value
If you´re losing money on a product – what´s the worst thing that can happen to you?
Hardly ever commercial issues solve themselves. Unless you can offset the losses with highly profitable other parts at the same customer - doing nothing, adding that $$ Dollar-note to every part you ship substantially hurts your business.
So, the worst thing that can happen is that everything keeps going on as is!
Thorough claim preparation is essential:
- Prepare your data
- Create your playbook
- Set your targets
- Align with management(!) and team
- Address the topic with your customer
- Negotiate. Stand your ground but drive for a solution
- Multiple outcomes possible
- Success is never guaranteed, but without trying it´s for sure a failure!
Sounds easy – surely it´s not. We all know. Let Ober-X coach and guide you through this complex process!
About Ober-X
Ober-X LLC is a specialized consultancy focused on helping small and midsize suppliers in the U.S. automotive industry win more business and improve profitability through hands-on commercial support.
Drawing on over 20 years of experience in customer-facing roles, product advocacy, and business development, Ober-X combines strategic thinking with practical execution to strengthen sales performance and build durable OEM and Tier-n relationships. From sales coaching and market entry support to interim and general management, Ober-X partners directly with leadership teams to sharpen value propositions, professionalize the sales approach, and turn complex automotive opportunities into sustainable, bottom-line results.